CASE STUDY 3
I Redesigned my Client's Website to Match the Quality of His Work
Alex Hallet
(GROUTGLEAM BLACKPOOL)
Alex, the owner of GroutGleam Blackpool, specialises in professional bathroom and kitchen cleaning services. While his business was thriving with a steady stream of customers, he felt that his outdated website didn’t accurately represent the professionalism of his brand. Concerned that the site’s appearance could impact customer perceptions - and ultimately affect his client base - Alex recognised the need for a modern, polished online presence that truly reflects the quality of his services.
His Old Website...
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The Solution...
When I connected with Alex, we both agreed that I would help redesign his website to better reflect the quality of his work and business. He outlined his vision for the improved website, and I immediately got to work bringing it to life.
Here’s what I improved:
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Homepage: Revamped the layout for a more modern and welcoming feel.
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Service Pages: Optimised content and structure to better communicate the services.
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Testimonial Page: Enhanced the layout to build trust and credibility.
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SEO: Improved the overall site’s SEO to increase visibility in search engines.
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Meta Titles & Descriptions: Refined these for better search engine rankings and click-through rates.
The Result...
As a result of the website redesign, Alex was highly impressed with the new layout and praised the quality of my work. He also noticed a significant increase in customer enquiries and overall engagement.
Alex was thrilled with the outcome, confident that the website now truly reflected the professionalism and quality of his services.
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